Rivermark and ABN Office Building recognised at UDIA Awards for Excellence
October 3, 2022
Hesperia has received the Excellence in Marketing Award for our first master planned community, Rivermark, and the Urban Renewal Award for the ABN Office Building at the UDIA WA 2022 Awards for Excellence.
Nestled on the banks of the Swan River, Rivermark was recognised for an innovative and successful approach to marketing and branding. Unique for its location-led branding that celebrates the meandering Swan River, Rivermark also pays tribute to its rich Noongar, colonial and industrial heritage.
Sustainability is not only integrated in Rivermark’s master plan design, but the branding and marketing too, demonstrating Hesperia’s enduring approach to sustainable development.
Rivermark’s vision to ensure a thriving natural environment is present through all marketing collateral, forming a key aspect of the value proposition.
Hesperia also received the Urban Renewal Award for the revitalisation of the ABN Building. Previously the old Leederville Hotel carpark, the site lay dormant and disconnected from the town centre for several decades.
Now transformed into the ABN Building, the commercial premises include a multi-level office and ground floor showroom, complete with a bustling laneway food and entertainment precinct. The project, with its activated laneways and connections to greater Leederville, have reinvigorated the town centre.
Managing Director Ben Lisle said the awards are recognition of Hesperia’s commitment to revitalising underutilised spaces to release their potential.
“We believe in creating inspiring, innovative and sustainable places to live and work and these awards give us confidence that we are on the right track,” Ben said.
“Our teams have worked tirelessly, particularly during challenging periods during COVID-19, so it is great to see these projects recognised by the UDIA.”
Thank you to the Urban Development Institute of Australia (WA) for recognition of the initiatives in place at Rivermark and the ABN Office Building. Congratulations to all of those involved in both projects.
More information about Rivermark is available here.
More information about the ABN Office Building is available here.
